System secrets: you're doing Spotify all wrong.
Why am I talking about Spotify when I'm an administrative assistant? For a few reasons:
I've played the flute since third grade, I'm a firm believer music is a simple catalyst for quick inspiration, and undeniably many businesses use music as a part of setting a mood, increasing productivity or strengthening their brand recognition.
Two years ago, I was in a business strategies class at a small for-profit music college. As part of our coursework, we had to write posts on Medium related to the music industry and what we were studying in class. At the time, I was so adamantly against premium streaming services, I wrote this.
Then I ate my own words seven months later.
I learned two simple lessons during those seven months of discussing, testing, and defending different business strategies and services:
- Never say never.
- Be open to how an idea/service/strategy may change to work for you in the future when you learn something new.
That brings us to today.
When I talk to friends about how they use their Spotify accounts, I realize my approach is different. In some ways, I think I get more mileage out of my subscription dollars. Go ahead and take advantage of these simple secrets I've worked up now that I'm a Spotify enthusiast.
Playlists: Genre, mood, and avoiding the crap shoot.
I'm an organizer by nature, I can't help myself. My biggest Spotify discovery has been that careful playlist maintenance is the key to getting better, more specific recommendations for new music from Spotify.
Keep genres true to the genre, don't throw something random in there if it's totally out of place. I promise your recommendations will get better and over time less of those out-of-place songs will show up in the middle of an otherwise solid playlist.
I use a lot of common genres, my taste may vary from what someone else would put there but it's ideal for me.
Spotify's playlist settings are automatically set so that when you listen to all the music in your playlist it will keep playing recommendations based on what is already there. Many people I know complain about not being able to find new music to listen to and I think this is the easiest way to get happy new music discoveries often.
You can customize your playlists!
Do you like putting your own spin on things? If you edit your playlists on the Spotify desktop app you can easily change the playlist cover photo to something you like.
If you know you're a playlist pro like me, add some descriptions to your playlists. When someone else stumbles across them searching on Spotify they can read what your playlist is about and follow it if they want to.
Not in the mood for followers? You can make your playlists private. On your desktop app, right click on the playlist title in the left hand column and select 'make secret' .
Follow artists you love.
Are you following your favorite artists? You should be.
I've found a few great benefits to doing this.
For being a music lover, I have missed a lot of my favorite artists because I didn't know they were coming to town.
I've made it to more sold out, must-see shows of my favorite artists in the past two years simply from following them on Spotify.
Spotify will send you e-mail notifications when artists you follow are coming to town. Often with pre-sale codes, discounts or exclusive offers just for being a Spotify fan.
Check your notification settings to make sure you receive these updates!
One of the newer features Spotify released for the artists your follow is notifying you of new album releases when Spotify opens. If you like to be that person who always knows about the newest music from your favorite artists, you're welcome.
Learn how your music habits change.
I know everyone is different but folks who still keep physical digital music files on their computers/elsewhere blow my mind. The wasted memory space, the clutter, the lack of ANALYTICS.
My MacBook runs faster because nearly everything I use is 'in the cloud'. It took me a while to get on board with this concept but my Spotify account can hold more music through following artists, saving albums, and creating playlists than I could ever dream of without spending hundreds of dollars in hard drives.
Plus then you can find out fun things like your end of year stats, favorite artists, and see how your music tastes change from year to year. Something even I would never bother to figure out on my own.
Go make the most of your Spotify account now*!
If you want, follow me on Spotify to hear new music and what I'm currently listening to!
For fun you can see what I was listening to that year I claimed I would 'never use a premium streaming service' below.
*In case you're worried, I'm not getting paid to write this post.
I just really, really love Spotify now.